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The Minster Building – Brochure Copywriting

Posted by Krysten on 26/07/201626/07/2016

Krysten is very proud of this product brochure and was privileged to work on this superb project.

The Minster Building Brochure

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SAY HELLO

07966 401835 ¦ krysten@ohsokiki.co.uk

 

over On the Grid

⚡️HONESTY⚡️ . I’ve been scratching around trying to find a post that resonates with me at the mo and finally found this beaut one from the talented @theresgoodinstore 🌈 . In all honesty, in my work-life I’ve been feeling a bit stagnant recently, a little lost and on the verge of having a big wibble wobble 🥴 As a freelancer, there are always crazy mental months and usually one or two quieter months - you try not to let either one of these phases throw you off course. But, inevitably they can and do. So far I’ve had a very good year with work but now it is snail-pace🐌 I’m trying my best to stay focused, have self-belief that the next project is round the corner, reach out to people who might know someone who needs me, and try not to let the weight of it burden my already weary shoulders... . This is the reality of self-employment and running a business. There are many many rainbows 🌈 and sunny days ☀️ AND some grey days ☁️ with a chance of rain 🌧 The trick is to keep your umbrella up ☔️ and keep climbing that mountain 🏔
❤️ WAVE OF LIGHT ❤️
⚡️SHINY SOUL⚡️ . 🎨 Always an artwork joy @amytangerine 🖍 . 💫Working full time, part time, stay-at-home mum, working for self, working for others, home body, holiday addict, outdoor nut, indoor fiend, solitude seeker, friend needer, people person, animal lover, nature lover, wild wanderer, fitness fanatic, chocoholic, shopaholic, Pinterest obsessor, party gal, karaoke rockstar, church goer, yogi hipster, Netflix night owl, arty pants... 💫 . 💕Whatever makes YOUR soul shine be sure to embrace it, nourish it and love love love it 💕 . 💫“Nothing can dim the light that shines from within.” Maya Angelou 💫
💎SPARKLE💎 . It’s FRIYAY! Dust off your diamond and have a sparkly weekend 💫 And remember... “A little magic can take you a long way” Roald Dahl ⚡️
⚡️COLLOQUIAL⚡️ . I have loved this word since I discovered it in AS English. I use it a lot and love how it sounds on the tongue 👅 . Colloquial - to use casual communication, used in familiar or informal conversation. 🗣 . Far too many brands feel they have to follow traditional methods of formal, impeccable grammar and ’professional’ language. Whilst this may be the case for some brands, for others it can seriously alienate, bore, intimidate, and not relate to the customer/audience. We live in a world where comms is more personable, genuine and easy-going ✌️🏻If your language and words don't match the style and approach of your consumer, you probably need to have a rethink! 🧠 . 📖 A wee story: When my husband and I were 17 (a mere year into our 18 year relationship), him and his mum spent a Saturday afternoon at yet another depressing Cov City match (I declined/had better things to do with my time!). On their return, my now MIL recounted her time there and the vile language expressed by all - including a couple of young ladies around our age. She said to my hub: ”There are girls like that out there but thankfully you have chosen one that uses words like ”colloquial”, I sat there and thought thank goodness!” 💕I will always remember that with fondness, a little bit of pride and a touch of shame because my language is far from ideal at times 🥴
⚡️BE KIND ⚡️ . Words are powerful - use them wisely! Be kind to yourself always ✌🏻 . 🌈 Wonderful artwork by @nikkimiles_ 🌈 . 💫 “If you have good thoughts, they will shine out of your face like sunbeams and you will always look lovely.” Roald Dahl. 💕
⚡️FOLLOW FRIYAY!!!⚡️ . Who are you following that deserves a big fat shout out??? Share the love and tag some awesome pals in business, rockstar service peeps, must-buy-now products or uplifting insta accounts! . 💕Share the love!💕 . 🎈I’ve tagged some of my favs of the week!🎈
⚡️INSPIRATION⚡️ . ‘Inspiration’ has always been one of my words. I’m a big “feeler” - not in the hands-on, pervy, touchy-feeler way (eww 🥴), but in the I’ve got to feel it to believe it/do it kind of way ✌🏻 . Noun: Inspiration. The process of being mentally stimulated to do or feel something, especially to do something creative. . The three places I find inspiration: 1) Outdoors 🥾- mainly rambling through the countryside with my doggy 🐕 2) In people 👫 - I feed off those I love, trust and admire 🌟 3) In childen’s books 📚 - I love that I'm getting to read all my favs again with my boys 👩‍👦‍👦 . ”Think of happy thoughts and you’ll fly.” Peter Pan.
⚡️LOVE IT⚡️ . Still buzzing and pumped from a mammoth inspiration fest at Congregation of Inspiration yesterday!!! And, I’m not going to lie... ever so slightly jaded from a day of hungover mumming 🥴 . THANK YOU @hollytucker and all the team @holly.co for a very very special day 💕🌟🎈I’ve got a lot to digest, process and workout now... My mind was racing, the adrenaline was in free-flow and the creative juices we're spilling all over my new goody-bag notebook! It was truly enlightening, uplifting and thought-provoking 💥 . One of my life mantras is: ”We rise by lifting others” and boy was I lifted yesterday 🏔 . What do you desire? That is the question... 🌈
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